There are many new trends wanting desperately to take a grip on the collective consciousness. They make claims that amount to nothing more than denial of the obvious.
Denying what is objectively quantifiable is an exercise of confusion. If the point of the argument is to prove the dazed quality of the one making the argument, then the argument is successful. Otherwise, there is no point in chasing the abstract ideas of the bumfuzzled few.
It won’t be long until they’re trying to convince everyone, “Fire isn’t hot.”
One of the first reasons we humans had of identifying things we might call “fire”, and things which are “hot”, was to keep people safe. We made the definitions and slapped the labels down on the items most likely to hurt, harm, and burn.
It’s not likely the reason for the invention of the words was to confuse the genetically obtuse of a later day. The reason was the same for the dazed and confused as it was for the average citizen and the obscenely intelligent: so they could know before irreversible harm was done.
Why would anyone want to try to organize the language in a confusing way? If it was reorganized for the confused few, would it be less confusing to them? Of course not. Those who want to deny the obvious will only continue to rue the reality that surrounds them.
Don’t worry, though. These trends will die and others will take their place. Like a flame fades, turns the fire’s fuel to smoke and ashes, so will the new trends fade.